Floatfest
Floatfest: A Rose Parade Showcase features a 2-mile showcase of Rose Parade floats following their appearance along the parade route. Each year, nearly 150,000 visitors head to Sierra Madre and Washington Boulevards in Pasadena for the chance to walk within a few feet of the floats and appreciate up close, the creativity and detail of each magnificent display.
The event's family friendly, celebratory environment includes live entertainment, food trucks, video wall, and a beer and wine garden with a full-service bar. This is a rain or shine event.
Floatfest FAQ
Schedule
- Jan. 1, 2025: 1:30 pm – 5:00 pm (ticket sales end at 3:30 pm, last entry at 4:00 pm)
- Jan. 2, 2025: 7:00 am – 9:00 am (reserved for seniors & people with mobility disabilities)
- Jan. 2, 2025: 9:00 am – 5:00 pm (ticket sales end at 3:30 pm, last entry at 4:00 pm)
- Jan. 3, 2025: 9:00 am - 4:00 pm (ticket sales end at 2:30 pm, last entry at 3:00 pm)
Location
The intersection of Sierra Madre and Washington Blvd, Pasadena, CA
Admission & Ticketing
$25; children 5 and under are free. No senior discounts.
All tickets are digital. Early booking is encouraged. Tickets sold online only at sharpseating.com. No cash or credit sales onsite.
Shuttle and Parking
Free with purchase of Floatfest ticket.
Parking near Floatfest is extremely limited. Free shuttle service will be available from Pasadena City College. Guests using shuttles enter the event through a priority line. It is expected that close to 150,000 visitors tour Floatfest: A Rose Parade Showcase. We recommend providing ample time for parking and shuttles.
Shuttle Locations
Pasadena City College: 1570 E. Colorado Blvd. (enter off Del Mar Blvd. or Bonnie near corner of Hill Ave.)
PCC Extension Lot: 3035 E. Foothill Blvd. Pasadena, CA 91107
Date/Time
- January 1: 1:00 pm -3:30 pm (final departure)
- January 2: 6:30 am - 9:00 am (reserved for senior citizens and people with mobility disabilities)
- January 2: 8:30 am - 3:30 pm (final departure), 5:30 PM (final return)
- January 3: 8:30 am - 2:30 pm (final departure), 4:30 pm (final return)
Shuttles depart approximately every 5 minutes
Additional Accessible Parking
Victory Park Recreation Center
2575 Paloma St,. Pasadena CA 91107, enter off Paloma St. from N. Altadena
Access to the lot available at these times:
January 1 - after 1 p.m.
January 2 - after 6:30 a.m.
January 3 - after 8:30 a.m.
Animal Policy
Animals are not permitted, except for service animals.
Tips and Prohibited Items
- Wear comfortable shoes.
- Viewing all floats will require a walking distance of approximately 2.5 miles and will take at least 2 hours.
- No bikes, skateboards, roller skates, tricycles, segways, or wagons allowed.
- Visitors are welcome to bring small quantities of food and non-alcoholic beverages into the venue. (Coolers are not allowed)
- American Sign Language interpreters will be available for hearing impaired guests. Please inquire at entry gates or follow signs at the venue for details.
Bag Policy
For security purposes, all bags will be inspected at the gates. To expedite entry, clear bags no larger than 12”x6”x12” are highly recommended.
Key Contacts
Tournament of Roses
391 S. Orange Grove Blvd.
(626) 449-4100
tournamentofroses.com
Sharp Seating Company
1737 E. Colorado Blvd. (enter in back)
(626) 795-4171
tickets@sharpseating.com
sharpseating.com
Prior to their debut in the Rose Parade, floats receive their final preparations at Decorating Places. This special...
Bandfest Presented by REMO is a sneak peak of the upcoming Rose Parade bands. This annual event features the...
Watch beautiful horses and talented riders perform drills and dances and demonstrate trick riding and roping. Attendees...
Join lululemon for a 5K run along the iconic Rose Parade route at midnight on December 31st. A portion of each...
Floatfest: A Rose Parade Showcase presented by Go Bowling features a 2-mile showcase of Rose Parade floats following...
The Granddaddy of Them All. The Rose Bowl Game began in 1902 making it the oldest of bowls. The Rose Bowl...
America's New Year's Celebration. The Rose Parade and Rose Bowl Game are held on New Year's Day (unless it falls on...
America's New Year's Celebration. The Rose Parade and Rose Bowl Game are held on New Year's Day (unless it falls on...
Watch beautiful horses and talented riders perform drills and dances and demonstrate trick riding and roping. Attendees...
America's New Year's Celebration. The Rose Parade and Rose Bowl Game are held on New Year's Day (unless it falls on...
The Granddaddy of Them All. The Rose Bowl Game began in 1902 making it the oldest of bowls. The Rose Bowl...
America's New Year's Celebration. The Rose Parade and Rose Bowl Game are held on New Year's Day (unless it falls on...