• Rose Bowl Stadium
  • 1001 Rose Bowl Dr.
  • Pasadena, CA 91103
  • Monday, January 01, 2018
  • The Granddaddy of Them All

    The Rose Bowl Game is known as the oldest of bowls, it began in 1902. In its 104th year, the Rose Bowl Game takes place on Monday, January 1, 2018 at the Rose Bowl Stadium. The Rose Bowl Game immediately follows the Rose Parade, the two events occur each New Year in Pasadena, California as part of the Tournament of Roses (read about the other Tournament of Roses events here).


    Champions of the Pac-12 and Big Ten Conference are selected to compete against each other in the Rose Bowl Game. If the conference champion is selected to participate in the College Football Playoff Semifinal, the Tournament of Roses Association will select the next best team in the conference. A 2018 College Football Playoff Semifinal will be hosted by the Rose Bowl Game.

    Ticket Information

    Official Rose Bowl travel and ticket packages are sold at PrimeSport.com. Rose Bowl tickets are also sold by Ticketmaster, SC Tickets and alumni associations.


    Pasadena offers different types of hotels for travelers, the more traditional traveler who prefers fine dining, spa services and glamorous surroundings might enjoy the Langham Huntington Pasadena, it is located 4.5 miles from Rose Bowl Stadium.

    A modern traveler who prefers the city and hip environs with a touch of history might consider the DusitD2 Hotel Constance, the hotel is located 3 miles from the stadium.

    The frequent traveler who wants to earn points when traveling for work and pleasure has several options, Westin Pasadena (2 miles from the stadium), Sheraton (2.5 miles), Hilton (2.5 miles), and the Courtyard by Marriott (1.6 miles).

    The authentic traveler will enjoy the Bissell House (4 miles) and the Arroyo Vista Inn (4 miles).

    Visit our full directory→


    January 1st, parking at the Rose Bowl Stadium is available on a first-come, first-served basis starting at 4:00 AM. Cars are stacked, guests will not be able to exit prior to the end of the game. The only form of payment accepted is cash. Parking permits for buses and limos can be purchased by calling (626) 397-4220. Advance parking passes can be purchased at www.parkjockey.com/rose-bowl

    Game Day Parking Rates

    $40 cars
    $200 RVs
    $250 limos
    $350 buses

    Pricing is from 2017 and is subject to change.

    Parsons Corporation’s parking lot will offer game day parking starting at $45 per car, that lot opens at 11:00 AM the day of the game. It is located at 100 W. Walnut Street, Pasadena, CA 91124. Parking can be purchased in advance by visiting LAZ Parking or by calling (626) 578-1705. Free shuttles will run from Parsons to Rose Bowl Stadium.

    Game Day Directions

    Traffic will be extremely heavy on January 1st, the city closes streets and redirects traffic patterns during this time — GPS may not be reliable during the Tournament of Roses for directions. For special directions on game day, visit this page→.

    Game Day Shuttle

    Free shuttle buses will be located at Parsons Corporation, at the corner of Fair Oaks Avenue and Holly Street. Shuttles start running at 10:00 AM and will continue until two hours after the end of the game. You do not need to park at Parsons or make reservations to use the complimentary shuttle service.

    TIP: Between 10:00 AM and 11:30 AM, there will be heavy traffic from the Parsons parking lot and the adjacent Old Pasadena parking lots due to the Rose Parade. Arrive before 10:00 AM or after 11:30 AM.

    Metro Gold Line — Public Transportation

    Take the Metro Gold Line to the game, exit at Memorial Park Station in Pasadena. Follow the signs to the shuttle area at Parsons Corporation, it is located two blocks away, signs will read “104th Rose Bowl Game presented by Northwestern Mutual. Shuttles will run directly to the Rose Bowl Stadium. For help planning your trip, call (323) 466-3876 or visit this page→.

    Rose Bowl Game Events

    Rose Bowl Hall of Fame

    The Rose Bowl Game Hall of Fame Induction Ceremony takes place during a mid-day luncheon at the Rose Bowl Stadium — new members will join a group of legendary football greats.

     Tailgate Parties

    A free and open to the public fanfest takes place on game day beginning at 8:00 AM. Activities include interactive game, music, TV’s and more. Food and beverages will be available for purchase. This non ticketed event will take place on the golf course, located north of the Rose Bowl Stadium.

    Alumni associations have designated areas for their official tailgate parties located at Brookside Golf Course (north of stadium), contact alumni associations for more details. Public tailgating starts at 8:00 AM on game day. Food and beverages vendors will be on site.

    Pasadena Visitor Hotline

    If you have questions during your visit, you can speak to a live person by calling the Visitor Hotline at 877-793-9911 (outside of the US, +1 626-795-9311). You can also follow the Visitor Hotline on Facebook and Twitter for live updates.

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  • Rose Bowl Stadium
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