Authentically Yours, Pasadena

Shop Small, Dine Local

Authentically Yours, Pasadena

When your travels take you to Pasadena this shopping and holiday season, visit our small shops and get a taste of the local flavor! Every time you grab a coffee from a neighborhood brewer or buy a gift from a local shop, you're getting an authentically Pasadena experience. #ShopPasadena

The City of Pasadena and Visit Pasadena have launched the "Authentically Yours, Pasadena" campaign to shine a spotlight on the small businesses that make Pasadena the charming and multicultural place that it is. Make the choice to shop local this holiday season and explore the unique and independent shops Pasadena has to offer. There's something incredibly special about finding that one-of-a-kind gift that you can't find anywhere else. #ShopPasadena

To promote everything Pasadena's neighborhoods have to offer, visit one of the welcome kiosks to grab an Authentically Pasadena canvas shopping tote to carry all your wonderful finds. Shopping totes are available on a first come, first serve basis and free for shoppers.

Business Participation Options

The City and Visit Pasadena will extend the reach of business postings by reposting all campaign-related messages from businesses onto our accounts throughout the holiday season.

Social Media Takeover

Businesses can participate in the “Authentically Yours” holiday shopping campaign by joining Instagram Takeovers on Saturday, November 25th. Campaign graphics are available below for download.

Graphic Overlay

Businesses can also apply a graphic overlay to their own business photos and post them to social media throughout the entire holiday season.

For assistance with applying the graphic overlay, send your photo and an email request

Postcard Message

Businesses can fill out a postcard with a message of gratitude to the community and post it to social media. Postcards will be provided to any business that requests one.

Print Your Gratitude Card