Visit Pasadena Guide for Short Term Rentals

The Pasadena Convention & Visitors Bureau, also known as Visit Pasadena, is dedicated to promoting overnight visitation to Pasadena, California. Staffed by sales, marketing, and communications professionals, Visit Pasadena is governed by a board of directors, with input from stakeholders and the community. The team is responsible for the sales and marketing efforts to attract meetings, conventions, events, and leisure travel. Visit Pasadena’s role in travel and tourism drives the local economy and strengthens the community’s culture and wellbeing.


The Marketing & Communications team delivers strategic marketing campaigns focused on local, drive-market, and short-haul domestic travelers to increase lodging business, and position Pasadena for long-term success. Utilizing a data driven foundation and limited resources, the team targets specific markets using primarily organic and paid digital advertising – digital display ads, and social media ads, as well as earned media and content partnerships.

Visitors Center

The Pasadena Visitors Center welcomes business and leisure travelers by providing information, brochures and maps on local attractions, lodgings, and performing arts. The Visitors Center operates five days a week and is located at the Pasadena Convention Center. The Visitors Center also operates the Visitors Hotline for the annual Tournament of Roses celebrations.

Visitors Guide

Visit Pasadena produces an annual official visitors guide and a summer experience guide. The publication highlights the best events and activities. 90,000 copies of the Official Pasadena Visitors Guide are distributed in regional airports, welcome centers, hotels, and to meeting attendees, and mailed to Los Angeles Magazine and Pasadena Magazine subscribers.

Website and Social Media is the central hub of information to help travelers discover and plan their perfect trip to Pasadena. Our website and social media promote area attractions and lodgings.


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