In Pasadena, Hispanic and Latino Heritage Month in September and October is a city-wide celebration of the quintessential Southern Californian communities that enrich our community's past, present, and future.
Join in on the vibrant events happening across the city and enjoy the brilliant flavors of Hispanic and Latino-owned businesses.
On Saturday, October 5, the 26th Annual Latino Heritage Parade and Festival returns to celebrate the remarkable achievements of Latinos in the United States. Attracting over 2,000 spectators, the parade and festival begins at the intersection of Los Robles Avenue and Buckeye Street. The parade culminates with a festival in front of Pasadena City Hall, featuring live entertainment, free children's activities, food for purchase, and more.
On Friday, November 1, the Villa Parke Community Center will host a vibrant celebration of the cherished centuries-old tradition of Dia de los Muertos, the Day of the Dead. The event will feature captivating dance performances, creative arts and crafts, delicious food offerings, and the beautifully adorned "ofrendas," all designed to pay tribute to the lives of our departed loved ones.
The City of Pasadena is commemorating Hispanic and Latino Heritage month by celebrating the histories, cultures, and contributions of Americans whose ancestors came from Spain, Mexico, the Caribbean and Central and South America with a wide variety of programming, including a free parade, festivals, events, a movie night, and activities for all ages.
Visiting and supporting Hispanic and Latino-owned businesses is a meaningful way to embrace cultural diversity and contribute to the vibrancy of our local communities. Explore this list of Hispanic and Latino-Owned Businesses.
Best Annual Events, Celebrations, and Festivals in Pasadena
Pasadena knows how to throw a party, and its annual events are the talk of the town. Whether you're a local or a visitor, there are plenty of music festivals, food festivals, and city-wide celebrations to go around. Don't worry, we'll start with the granddaddy of them all – the Pasadena Tournament of Roses Parade.
Outdoor Dining Directory
Alfresco dining where diners can soak in the sun alongside some of the region’s most tantalizing cuisine
Memorable Museums
Pasadena is known for its abundance of renowned cultural institutions, many within walking distance of one another.
Shopping in Pasadena
Shopping in Pasadena is a popular recreational activity, count it in as sightseeing, catching up with friends, or treasure hunting.
