Things to Do
Made in Pasadena Gift Guide
'Tis the season for gratitude and gifting. Pasadena is an ideal holiday shopping spot, between the region's mix of major brand retailers, local artisans and…
Holidayfest! on South Lake Avenue
Celebrate the season at this festive holiday event on South Lake Avenue, where you can enjoy live music, holiday activities, in-store promotions, photos with Santa, cookie decorating, and more!
Deck the halls at Holidayfest on South Lake Avenue – a free event bringing the holiday spirit to Pasadena. Enjoy an afternoon of shopping and special in-store promotions, dining, festive live music, and family-friendly activities.
More to Explore
Enchanted Forest of Light
Experience the magic of the season at Descanso Gardens, where the Enchanted Forest of Light transforms into a breathtaking spectacle of luminescent forests and botanical gardens every evening.
Rose Bowl Game Guide
The Rose Bowl Game is the oldest of bowls, it began in 1902.
Rose Parade Guide
Everything you should know to plan your Rose Parade® experience is included in this guide, as well as some helpful tips to make the most out of your visit.
Floatfest
Plan your Floatfest experience with our event guide on the official schedule, tickets, parking, and more.
Equestfest
Get up close and personal with the Rose Parade equestrian units at Equestfest. Watch beautiful horses and talented riders perform drills and dances and demonstrate trick riding and roping.
Float Decorating
Prior to their debut in the Rose Parade, floats receive their final preparations at Decorating Places. This special event offers a unique opportunity to preview the upcoming parade entries and take a behind-the-scenes look at how floats are made.
