Celebrate the season at this festive holiday event on South Lake Avenue!
Deck the halls at Holidayfest on South Lake Avenue – a free event bringing the holiday spirit to Pasadena. Enjoy an afternoon of shopping and special in-store promotions, dining, festive live music, and family-friendly activities.
Holidayfest is on Saturday, December 6, 2025
12-6pm
The Shops on Lake Avenue in the South Lake Avenue District
Holidayfest is a day packed with festive fun! Here are some of the highlights you can expect:
Location: Macy's | 401 S. Lake Avenue
Get your photo taken with Santa, listen to music, enter a raffle, and enjoy holiday airbrush art
Location: The Commons | 140 S. Lake Avenue
Shop handmade goods, decorate Christmas cookies, and listen to music
Location: Pasarroyo | 251 S. Lake Avenue
Make your own ornaments, visit the sketch artist, and shop from local artisans
Location: The Shops on the Lake | 345 S. Lake Avenue
Five singer-songwriter siblings with a Modern-Americana sound and fresh melodies from the Orange County music scene.
L.A.-based singer-songwriter and accordionist whose musical style includes French traditional, jazz, and folk.
L.A.-based band known for their Buyangu sound, which has gained popularity in the Los Angeles music scene.
The more you shop at Holidayfest, the more chances you have to win! Purchases you make from any business or restaurant in the South Lake Avenue District gives you the chance to win fun prizes and giveaways!
To participate, take a photo of your receipts from in-person shopping at Holidayfest shopping and submit it to this raffle entry form. Receipts must be dated from Saturday, December 6, 2025 between 12-6pm.
Live raffles will take place in the Macy's Courtyard at 2pm, 4pm, and 6pm and you must be present to win.
Prizes include gift cards, gift baskets, blankets, beauty treatments, clothing and accessories, dinners, hotel stays, fitness classes, and more.
There are tons of great shops and restaurants in the South Lake Avenue District. Many of them will be offering special Holidayfest promotions and sales. Check out some of these great businesses when you're out enjoying the festive holiday fun:
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