The Pasadena Center Operating Company (PCOC) is a private, nonprofit corporation (501C4) that manages the Pasadena Convention Center, the Pasadena Civic Auditorium, the Pasadena Convention & Visitors Bureau, and the Pasadena Ice Skating Center, under a letter of agreement with the City of Pasadena. The Operating Company was one of the first independent non-profit organizations in the United States to combine its facility operations and destination marketing efforts.
The PCOC is governed by a 15 member board of directors. The board members include eight members at large, each of whom live in the city; four general managers of the major hotels in Pasadena; a city council member; a designee from the city manager’s office; a designee from the Tournament of Roses; and an ex-officio member.
The PCOC is funded by earned revenue from its facilities, proceeds from a tourism business improvement district that is funded by a hotel/motel assessment, and a portion of the hotel/motel transient occupancy tax.
The mission of the Pasadena Center Operating Company is to (1) maximize revenue and economic impact to the City of Pasadena through meetings, conventions, special events, and tourism by successfully marketing the destination and providing quality facilities and first-class service and (2) provide professionally managed facilities that are available for cultural, civic, and special events to enrich Pasadena.
Board of Directors
James McDermott, Chair
McDermott Consulting, Inc.
Michael de Leon, Treasurer
Elizabeth Evans Wright, Secretary
Tournament of Roses
Charles Carroll, Citizens Business Bank
Gene Gregg, Jr., Hahn & Hahn LLP
Julie Gutierrez, City of Pasadena
Richard LoGuerico, Town and Country Event Rentals
Timothy Lusher, The Westin Pasadena
Steve Madison, Pasadena City Council
Steven Parker, The Langham, Huntington Hotel & Spa
Mary Schander, Pasadena City College
Ray Serafin, Sheraton Pasadena Hotel
Carl Sprayberry, Hilton Hotel Pasadena
Andrew Wilson, At-Large/7
Felicia Williams, At-Large/2